DHX Media to produce and provide distribution for "Cloudy with a Chance of Meatballs" television series

DHX Media, one of the largest distributors of animated content in Canada, has inked a deal with Sony Pictures Animation to produce a television series based on the early years of Flint Lockwood. The stage is set in the town of Swallow Falls where Flint spent his most formative years and developed his desire to ditch small town life in favour of big town flavour.

DHX has secured the rights to produce the show and provide worldwide distribution (minus home entertainment in the US - which Sony Pictures Animation will retain). This deal is more than just a license to distribute a show, it's also a license to print money, because (as anyone who has watched the two features knows) this is great series and once DHX's distribution network gives it the kickstart to get it in front of viewers the series will sell itself. Once that happens, the only expenses for DHX will be the server space to host the digital files and the bill from the accountant.

Flint Lockwood - Cloudy With A Chance Of Meatballs

In terms of plot, according to the DHX press release (read it here), it looks like the TV show will have the standard amount of plot points, characters, and story beats that most tween shows gun for. 

Character Breakdown
Love interest: Sam Sparks
Humourous Non-Verbal Communicator: Steve the Monkey
More Nerdy than the Nerd: Manny the AV guy 
Parental Authority Figure: Tim Lockwood
School Authority Figure: Earl
Municipal Authority Figure: Mayor Shelbourne. 

The two movies, "Cloudy With A Chance Of Meatballs" and "Cloudy With A Chance Of Meatballs 2", although sticking to a fairly standard Animated Feature Film story structure, were written and animated superbly. Just watch the trailer for "Cloudy With A Chance Of Meatballs 2" - Flint's typing on the keyboard is hilarious (notice the karate chops), there are great references to Jurassic Park, endlessly creative animated monsters, puns galore... and so on. Hopefully the team at DHX Media is up to the task of creating a television series that also goes for creative laughs instead of cheesy ones. Because if they do that, success is virtually guaranteed once they get the show in front of kids and their parents.



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